An organisation collecting small change supported by France’s First Lady formed a partnership with a large telecommunication company to collect donations via a national campaign. The concept hinges upon the creation of a game based on the organisation’s values and allows the general public to win points, join the leaderboard and be entered into a prize draw.
In order to be entered into the draw to win prizes like smartphones and more you must make a €5 (£4.40) donation to the organisation by sending a code via text message. At the end of the campaign, the list of participants and donors are brought together and the names are drawn from those whose names appear on both lists.
Our game-based campaign created immediate engagement with the general public and boosted donations to the organisation. The conversion mechanism of having the game linked to the list of donors is evidently a tool which helps us to harness the full potential of the campaign.
The combined expertise of our partner and Drimify opens a whole new perspective for the organisation in terms of communication.
Easily create your tailor-made gaming scenarios. Combine multiple types of games with your interactive content (videos, images and text). The ultimate experience.
Find out moreAll forms of interactive questionnaires to create your quizzes, surveys, personality tests, product and service recommendation models, assessments…
Try the demo100% customisable popular game concepts to easily create your arcade games, reflection games, competitions and other fun experiences.
Try the demoScratch cards, one-armed bandit or wheel of fortune. Customise the graphics and the prizes to be won and our algorithm will take care of the distribution of winnings.
Try your luckRaise awareness, educate and get involved with Serious Games tailor-made to suit your ideas. Combine your educational content with different types of games for an immersive experience.
Send us a description of your game concept or gamification project. We will take some time to explore your project and send you our best offer.
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