Marketing Calendar

Marketing Calendar & Campaign Planner

This is your marketing events calendar for the year. Plan for key moments, holidays and occasions to motivate and reward your customers and employees through gamification campaigns.

October 2024

This is the month to embody the Halloween spirit by being fearless and playful, as much with your employee experiences as with your marketing.

Marketing Calendar
15 Halloween contest ideas to spook, chill, and thrill your customers

November 2024

The marketing opportunities are coming in thick and fast, with multiple key occasions in the last full calendar month before the festive season. Use gamification to make your campaigns “phygital” to capitalise on your physical and digital real estate.

Marketing Calendar
Black Friday: 8 marketing contest ideas to boost your promotions
Marketing Calendar
14 Cyber Monday marketing contest ideas to supercharge your BFCM campaigns

December 2024

Time to go big on customer experiences to deliver sustained engagement over the entire month, and take time to celebrate end-of-year success with your teams. Use marketing games, loyalty experiences, and event gamification to level-up communications across the board.

Marketing Calendar
14 Christmas contest ideas to make your festive marketing campaign sleigh
Marketing Calendar
12 Boxing Day marketing contest ideas you can use that punch above their weight

February 2025

This is the time to show your customers the love they deserve with tailored gamification experiences that strengthen brand loyalty and promote customer retention.

Marketing Calendar
12 Valentine’s Day contest ideas to woo your audience

April 2025

This is the time to spring into action and grow your external and internal communications activities - customise thematically relevant marketing games to promote new products, and add quizzes and puzzles to your employee training for better retention and engagement.

Marketing Calendar
12 Easter competition ideas to help you crack your springtime marketing campaigns

May 2025

Everything seems possible in the month known as the gateway to summer, so capitalise on better weather with fun gamified promotions and inspirational employee experiences.

Marketing Calendar
10 Mother’s Day contest ideas to help your next campaign hit the motherlode

June 2025

It's time to turn up the heat with customer and employee engagement efforts as summer gets into full swing.

Marketing Calendar
10 UEFA Euro online contest ideas for football marketing
Marketing Calendar
11 Father’s Day contest ideas for the daddy of all campaigns

July 2025

This is a peak customer engagement month as multiple premiere events take place which you can tie your marketing around, and amplify through gamification.

Marketing Calendar
10 Olympic online contest ideas for medal-worthy marketing

September 2025

This month is a key season change, so capitalise on the back-to-school vibes that go beyond the classrooms, and prepare your teams for Q4 success with gamified experiences.

Marketing Calendar
13 contest ideas to boost your back-to-school campaigns

Our Clients

You're in good company.

Customer stories

See how game-changing companies are making the most of every engagement with Drimify.

Marketing
Yanmar marks milestone by sharing its story with 500k followers through a multilingual gamification experience
Human Resources
Over 30,000 views a month as confectionery brand Chococam gamify all aspects of their business
Events
Telecoms company Free reward 25,000 clients through gamified instore promotion
Events
Car brand Porsche score 97% engagement rate by gamifying world’s highest altitude pop-up store
Marketing
Multilingual gamified experience engages thousands of budding language students for ESL
Events
Slam dunk customer loyalty marketing game nets 118% engagement rate for insurance firm Generali

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