Few mobile game formats are as popular as Match 3 games, and with Drimify, you can customise your own Match 3 game to perfectly suit your branding and your projects.
The aim of a Match 3-style puzzle game is to swap adjacent tiles or gems to make lines vertically or horizontally of 3 or more to blow them up, clear them from the game grid, and see new tiles fall in. With your Match 3 game, you can either set it so players play until they can no longer make a match, or you can set it so players have to maximise their score within a defined time period.
The trick to really maximise the game score is to create cascading combos – making one match that triggers falling tiles or gems that make a second match, and maybe a third match, and so on – delivering multiple scoring opportunities off of a single move.
Use your branding and graphic assets to customise the overall appearance of your Match 3 gamification experience, as well as the tiles or gems, and the exploding item.
This is a tried and tested game format, inspired by the likes of the Candy Crush Saga and Bejewelled Blitz – a puzzle perfectly suited to mobile, and easily adapted to become a marketing game or a component of an internal communications campaign. This is a gamification experience that can truly capture and sustain user engagement.
Instead of crushing candies and blitzing jewels, they could be popping products or megaton bombing mascots on a customer or fan-facing campaign; or vaporizing visual assets as part of a rebranding discovery course for employees. The possibilities to adapt the format to support your goals go on and on (and on).